Meta Tags and its uses
Meta tags are HTML tags which provide information about a web page. The Meta tags provide information such as who has created the page, the updated frequency, appropriate keywords of the page and information about the page. The normal HTML tags tend to create the structure of the website, whereas the Meta tags only tend to provide relevant info of the page.
The Meta tag information is usually inserted in the ‘head’ area of the web pages. The information provided with the Meta tag is not concerned with communicating with the page visitors, rather it communicates with the search engines, while they search for the particular keywords.
Though there are many Meta tags available the important of those are often said are Keywords Meta tag and Description Meta tag. The keywords Meta tags are used to describe the words and the phrases of the contents of the page, where as description Meta tags are used to indicate the ‘about’ of the page in one or two the most. Although both the tags are different both are serving the same need that is to inform the search engines about the pages and its contents.
The uses of the Meta tags are highly beneficial, especially when you perform the Search engine optimization. When the page is created, one must ensure that the page is included with the Meta tags which represent the perfect keywords of the page. Only then the idea behind the keywords will work for the site.
Some of the benefits of Meta tags are as follows
- It is used for good search engine page rankings
- Key word frequency can be drastically improved
- The required uniqueness and identity can be provided to your website
- They help your pages a search engine friendly one
Useful Meta Tags
- Title Meta Tag
- Refresh Meta Tag
- Revisit Meta Tag
- Robots Meta Tag
- Description Meta Tag
- Keywords Meta Tag
- Expires Meta Tag
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